Passionate about creativity in all of its manifestations, and its power to change how we think, feel and ultimately, how we experience the world around us.
An eternal student of life.
Forever curious and forever asking WHY?
CRITICAL THINKER.
PROBLEM SOLVER.
CREATIVITY SCHOLAR.
A seasoned and versatile marketing and advertising professional with academic and clinical experience in Psychology.
Arts and Science are his professional foundations and passions. This duality has driven him to undertake different roles in the advertising industry, such as Art Direction, Creative Direction, Strategic Planning and Professional Speaker.
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With more than 24 years of experience,
Dr. José D. González has a strong understanding of brand design, campaign conceptualization and execution as well as research development, implementation and data analysis. Strong foundations on developing, measuring objectives and performance.
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As a Psychologist, he is able to have a deeper understanding of human behavior and the creative capabilities of the mind. This allows CreActive Mind to offer innovative and insight-driven perspectives and solutions within an ever-changing business environment. Doctoral level consultation training and real-world experience.
EDUCATION
2012 - PRESENT
CLINICAL PSYCHOLOGYST
Puerto Rico Examination Board of Psychology
SOFT SKILLS
HARD SKILLS
Creative Thinking
Problem Solving
Collaboration
Self-Motivation
Listening skills
Effective Communication
Flexibility
Leadership
Responsibility
Time Management
Grit
Consultancy
Strategy
Advertising & Marketing
Data Analysis
Research
Creative Conceptualization
Art Direction
Shopper Marketing
Promotions
Professional Speaker
Digital & Social Marketing
Digital Retouching
Bilingual
PROFESSIONAL
LICENSES &
ASSOCIATIONS
ACHIEVEMENTS
Judge at Effie awards Latin America
first round - 2017
Best Marketing Plan Award & graduate of
McDonald's Worldwide Hamburger Marketing University, Oak Brook Campus - 2016
FIRST INSTRUMENT IN PUERTO RICO TO MEASURE
CREATIVITY CAPABILITIES IN ADULTS
Campaign ad published in Lürzers Intl. Archive 200 Best Digital Artists 2015 / 2016
WHO
CREACTIVE MIND
IS BEHIND
Judge at el Ojo de Iberoamerica Advertising Festival
First Round - 2010
